Founded 1923 · Switzerland · 30 Countries
A.VOGEL
Swiss herbal medicine since 1923, founded by Alfred Vogel, makers of Echinaforce.
Shop now →The story
The brand's flagship product, Echinaforce, launched in 1955 and is still made the way Vogel designed it: from freshly harvested, organically cultivated Echinacea purpurea plants extracted within 24 hours of picking. That fresh-plant extraction is the technical detail that separates A.Vogel from the dried-herb Echinacea you find on most supplement shelves. The company is now in its fourth generation, headquartered in Roggwil, Switzerland, distributed in 30 countries, and still privately held by the Vogel family network. The South African range covers immune support, allergies, digestion, and women's health, formulated to Swiss pharmaceutical standards.
Nature offers complete remedies if we have the patience to harvest them at the right moment and process them while they are still alive.Alfred Vogel (1902-1996), Founder
What makes them different
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01
Fresh Plant Extraction
Echinaforce and most A.Vogel tinctures are made from freshly harvested plants processed within 24 hours of picking. Fresh-plant extraction preserves volatile compounds that dry to nothing in conventional herb processing.
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02
100 Years Of Phytotherapy
Founded by Alfred Vogel in 1923 in Basel. A century of clinical observation, formulation refinement, and published research. Echinaforce alone has over 40 published clinical studies behind it.
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03
Swiss Manufacturing
All A.Vogel products are made at the Roggwil facility in Switzerland, to Swiss pharmaceutical-grade standards. The organic Echinacea is cultivated on company-owned farms in Switzerland and Germany.
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04
Family-Owned
Still privately held by the Vogel family network across four generations. No external shareholders, no pressure to reformulate for lower production costs.
The shelf favourites
The handful we reach for most. Ranked by what actually sells, with the why for each.
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A Vogel Echinaforce 60Tabs
R179.00
The flagship immune product. Fresh-plant Echinacea purpurea extract for cold and flu prevention and early-stage symptom support. The product backed by 40+ clinical studies, still made the way Vogel designed it in 1955.
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A Vogel Sore Throat Spray 30ml
R399.00
The acute-use companion to Echinaforce. Sage and Echinacea spray for direct application to a sore throat at first symptoms. Most-reached-for product when a cold is starting.
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A Vogel Liver and Gallbladder Formula 30ml
R169.00
Bitter herb tincture (boldo, milk thistle, artichoke) for digestive support and after rich or fatty meals. Traditional European herbal medicine in a Swiss-made formulation.
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A Vogel Allergy Formula
R159.00
Antihistamine alternative based on fresh-plant Luffa operculata and herbal extracts. Used for hay fever and seasonal allergic rhinitis without the drowsiness of conventional antihistamines.
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A Vogel Multiforce Sachets 10s
R139.00
Alkalising mineral powder, designed to support the body's acid-alkaline balance. Used by people following stricter diets, athletes, and as part of a digestive reset.
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Shop the full A.VOGEL range below.
All A.VOGEL products ↓
A Vogel Liver and Gallbladder Formula 30ml
A Vogel Multiforce Sachets 10s
A Vogel Echinaforce 60Tabs
A Vogel Allergy Formula
A Vogel Sore Throat Spray 30ml
A Vogel Veg Omega 3 30 Capsules
A Vogel Indigestion Formula 30ML
A Vogel Echinaforce Junior 120 Tabs
Touring the range
Three doorways into the brand: entry, classic, specialty.
Echinaforce, the flagship
If you are buying A.Vogel for the first time, Echinaforce is the entry point. Take it at the first sign of a cold or as a daily preventive through the cold and flu months. The product the brand was built on.
The acute support range
Sore Throat Spray for immediate symptom relief, Allergy Formula for seasonal hay fever, Indigestion Formula for after-meal discomfort. Targeted Swiss herbal formulas for specific complaints.
Liver, alkalising and omega support
The deeper range: Liver and Gallbladder Formula for digestive bitter support, Multiforce for alkalising, and Veg Omega 3 for plant-based fatty acid intake. Long-term constitutional support rather than acute symptom relief.
What the brand stands behind
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Swiss Made
Manufactured at Bioforce AG, Roggwil, Switzerland. Swiss pharmaceutical-grade GMP standards applied across the range.
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Certified Organic Cultivation
Echinacea purpurea and most other source plants are cultivated on the brand's own certified-organic farms in Switzerland and Germany. The supply chain is fully traceable.
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Fresh Plant Extraction
Plants harvested and processed within 24 hours, preserving the volatile compounds lost in dried-herb extraction. This is the technical foundation of the A.Vogel range.
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Clinical Research Backed
Echinaforce alone has over 40 published clinical studies. A.Vogel maintains an active research collaboration with European universities.
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100 Years Established
Founded by Alfred Vogel in 1923. Continuous operation across four generations of family ownership. Echinaforce launched 1955 and still on shelves worldwide.
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Available In 30 Countries
Distributed across Europe, North America, Asia, Africa, and Australasia. Registered with health authorities in each market.
About this brand
Common questions customers ask about the brand and its products.